VICE magazine made a memorable style statement for New York Fashion Week – launching their fashion issue with an S&M themed runway show in a strip club. ¬†The creative direction was summed up succinctly up by the editorial team -¬†‘¬†Dogs are cute as shit in general, but when you dress them up in S&M duds designed by Asher Levine, the adorability factor is multiplied by¬†\infty.’

Parading pooches were lead by a leather-clad man, down a causeway more akin to unclothed femmes ….. with the campaign then photographed for VICE.

see the entire shoot HERE Рvice.com 

Costume Design: Asher Levine

Costume design assistants: Hannah Peyser, Jeremy Wood, and Sunja Culley
Set design: Kristof Wickman (kristofwickman.com)
Set design assistants: Danny Durtsche, Matt Wenger, and Scott Penkava
Special thanks to: Bailey, Bowie, Finn Danzig, Henry, Lula, Megabite, Monster, Piccolina, and Weezy. Shot at Fast Ashley’s Studios.