Speaking with DEZEEN blog editor Marcus Fairs during the recent London Design Festival, Patrizia Moroso said that Milan is ‘sitting in the past’ – citing one of the main reasons being many of the masters are either very old or dead, stating that ‘the city is like a closed box.’
The Moroso brand is considered a leader in Italian contemporary design, constantly innovating, and collaborating with big design names such as Patricia Uquiola, Tokujin Yoshioka, Konstantin Grcic & Ron Arad; in tandem with breaking names like Swedish trio FRONT. As an innovator, Moroso helms her family business and sees London as having a thriving design culture, one that attracts the best of global talent.
There are so many reasons, but we are losing the culture behind production. I don’t know how many more years we have production for because also companies are dying every day in Italy.
The DEZEEN report continues :
In April, Former Domus editor Joseph Grima told Dezeen that “an era is drawing to an end for Italian design.” He added that the Italian apprenticeship system, where crafts skills are learned directly from masters, is “in a little bit of a crisis” as the rest of the world moves towards a schools-based system.
Moroso agreed that Italy’s design schools were suffering. “The schools are collapsing,” she said. “When I see our universities and design schools, they are not the best in the world, they are not so important unfortunately. If you don’t give importance to learning, not immediately but in ten years you lose a generation of material culture.”
So after decades of contemporary design domination through innovation and evolution – could it be that the time is niche for a change of pace on the global design scene?
moroso.it // image (c) DEZEEN