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the_snap_assembly_art_design_jeff_koons_superyacht_05GUILTY, the 35 meter Superyacht American Artist Jeff Koons designed in tandem with Italian yacht designer Ivana Porfiri, was commissioned by industrialist/contemporary art collector Dakis Joannou.

Cues from WWI British navy camouflage were inspiration for the hull’s hand painted striking geometric patterning known as ‘Razzle Dazzle’, intended to create illusions of scale.

Razzle Dazzle is a technique used during World War I as a camouflage not to conceal an object but to confuse the viewer.

JEFF KOONS

An over-scale image of IGGY POP performing resides on the top of the boat, with some of the owner’s extensive contemporary art collection on display inside, including works by Roy Lichtenstein.

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We did what we wanted; style was irrelevant. We designed a boat in an antistyle method. We have no rules, no programs, no plans. 

DAKIS JOANNOU

the_snap_assembly_art_design_jeff_koons_superyacht_09Originally published by SNAP DEcember 13, 2013 #flashbackfriday