TSA_ART_Dalston_houseNOW IN SYDNEY – After successful installations in London and Paris, Argentinian artist Leando Erlich‘s incredible optical illusion Merchant’s Store launches today exclusively for the Sydney Festival!

Located in Darling Harbour (near IMAX theatre) –  at first glance what appears to be a 19th Century Sydney building, soon appears as though people dangle from various points of the facade – when in reality the image is flat on the ground with a precisely positioned mirror creating the illusion of humans defying gravity.

For more see the video of boys skating the East London facade of a victorian terrace below.

Until January 26, 2014 // Free Entry // Prepare to queue for entry.

SydneyFestival.org.au

Original post July 3, 2013: 

Open barely one week and with queues of up to an hour or more to enter – a sure sign the Dalston House installation by Argentinian artist Leandro Erlich is a major hit!!

Famed for his captivating three-deimensial visual illusions, Erlich was commissioned by The Barbican to create the East London installation.

Resembling a theatre set, the detailed facade of a Victorian terraced house – reminiscent of those that once lined the street – lies horizontally on the ground with mirrors positioned overhead. The reflections of visitors give the impression they are standing on, suspended from, or scaling the building vertically!

Watch this cute video below posted by the Barbican – of skaters traversing the facade:

Here Erlich speaks about the work:

barbican.org.uk // leandroerlich.com.ar

Photo: Gar Powell-Evans. Courtesy of Barbican Art Gallery